A couple of my friends have used print to order services like LuLu and done pretty good – mostly from ebook sales. The idea being, of course, that people are more willing to take a chance and a previously unknown author if they don’t have to pay tons of overhead or shipping just to read them.
Putting together, marketing and selling an ebook or a print on demand book can be tough, because you’re the only employee in the publishing house. You don’t have PR professionals at your disposal, there’s no agent to fall back on for advice – you’re totally on your own.
Peter Bowerman wrote The Well Fed Writer and marketed it on his own. He made a fortune. I have a copy, and if you aren’t hoping for failure, you should too.
That said, he also has a book called The Well-Fed Self-Publisher which chronicles how he made a living selling The Well Fed Writer. He offers a free report to whet your appetite, if self-publishing is something you’ve been considering.
I bought The Well Fed Self Publisher in ebook format. Again, for the same reason I mentioned above – no extra costs, just the book. Yes it takes a while to get used to reading on the computer, but it’s worth it for the money you save, trust me.
Anyway, check out The Well-Fed Self-Publisher . If you’ve been thinking about it, stop putting it off and DO SOMETHING about it!!
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